September 21, 2023
In the latest example of the upending of the traditional TV model, Charter decided if you can’t beat them, join them.
June 28, 2023
The collaboration looks to bring efficiency, fidelity and safety to the ever-changing TV landscape
June 14, 2023
The company is recognized for Enabling Privacy-Focused, First-Party Data Connectivity for TV
June 9, 2023
Blockgraph, a corporate-backed ad-tech player in the data-driven TV ad space, has always focused on being privacy compliant.
November 1, 2022
Kantar’s match rates with TV partners have increased over 10x since integration with Blockgraph, bringing a new level of clarity and granularity to convergent TV measurement
June 9, 2022
Blockgraph’s Identity Operating System to enable FullThrottle’s first-party household data to support privacy-compliant targeting and planning.
First-of-its-kind solution allows advertisers of all sizes to sign up and bring their own first-party data directly to participating TV distributors, streaming publishers, and ad tech platforms to reach target audiences and measure ROI
Collaboration is intended to address measurement challenges in a cookieless world and drive improved patient outcomes
Combined technologies enhance the value of linear TV advertising and propel industry toward a privacy-first data-powered future
