Blockgraph’s platform enables companies to create and implement identity-based targeting and measurement solutions for converged TV advertising at scale.
companies connect and resolve identities, create custom audiences and lookalike models, and action targets across all forms of connected TV.
Harness the value of your first-party data to create audiences, plan media, and target prospects and customers in a privacy-focused way.
Collaborate with inventory and demand partners to understand overlapping audiences and size potential audience reach.
Seamlessly activate your target audience across all forms of connected TV in a privacy-focused way.
Deterministically connect delivery data across platforms to a single household ID to understand the value of your media.
Harness proprietary data and insights to create then activate high value converged TV audiences.
Leverage this clean room on demand service for secure, privacy-safe analysis between first-party data sets.