Blockgraph Announces Release of Blockgraph OnDemand, A Self-Serve First-Party Data Onboarding Solution

October 10, 2024

First-of-its-kind solution allows advertisers of all sizes to sign up and bring their own first-party data directly to participating TV distributors, streaming publishers, and ad tech platforms to reach target audiences and measure ROI

Datavant and Blockgraph Establish Partnership to Improve Measurement for Healthcare Advertising

July 10, 2024

Collaboration is intended to address measurement challenges in a cookieless world and drive improved patient outcomes

tvbeat Adopts Blockgraph To Power Programmatic Execution For Audience-Based Linear TV Advertising

May 15, 2024

Combined technologies enhance the value of linear TV advertising and propel industry toward a privacy-first data-powered future

tvScientific And Blockgraph Announce Partnership To Enable First Party Data Activation For Direct-To-Consumer Advertisers

January 12, 2024

New direct-to-DSP integration will empower marketers to more effectively target and optimize audiences across CTV and linear TV

Madhive Partners with Blockgraph To Expand First-Party Data Activation Capabilities For Premium Video and TV Companies

December 13, 2023

First-of-its-kind DSP integration enables custom audience activation at scale across connected TV households in a programmatic, privacy-focused manner

Blockgraph and NBCUniversal Partner to Optimize First-Party Data Collaboration

June 28, 2023

Blockgraph and NBCUniversal today announced a new partnership to optimize first-party data activation for the media and entertainment industry.