June 30, 2021
TVSquared and Blockgraph are working with Spectrum Reach, Charter Communications’s advertising business, to provide Spectrum Reach clients with multi-screen attribution that shows how TV ad exposure contributed to consumer activity and sales.
It's done in partnership with Blockgraph and TVSquared
Solution provides Spectrum Reach advertisers with multiscreen attribution and measurement insights at scale to precisely analyze linear, addressable and streaming TV campaigns
June 9, 2021
Scott Collins has found life beyond “The Walking Dead.”
Collins joins the company following an extended period of success and innovation at AMC Networks and NBCUniversal
Ad tech company Blockgraph said it named Scott Collins as executive VP, client partnerships & sales strategy.
April 14, 2025
Report Outlines Strategies for Brands and Agencies to Use Household Level Identity to Unify CTV and Linear Advertising Ahead of This Year’s Upfronts
February 27, 2025
New integration helps VideoAmp more accurately and efficiently measure audiences across multi-screen video platforms in a privacy compliant manner
December 17, 2024
Explore emerging trends that will reshape TV ad tech and redefine roles across the marketplace.
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