May 27, 2021
The move would streamline advertising across all TV platforms, explains the Blockgraph CEO
May 7, 2021
Blockgraph and The Trade Desk partner to help advertisers activate first-party data and deliver targeted ads across convergent TV platforms.
April 7, 2021
As part of its commitment to creating a better, safer, and more sustainable convergent TV advertising ecosystem, Blockgraph is proud to be a founding member of the TV Data Initiative. The TV Data Initiative is a new industry program designed to help the television industry – advertisers, agencies, MVPDs, programmers and other distributors – unlock the full potential of the new TV data ecosystem in the US.
March 8, 2021
While TV is moving in the right direction, how can we jump-start our progress?
March 4, 2021
Blockgraph has struck a deal with U.S. consumer insights company TransUnion for a focus on identity data and solutions.
Blockgraph partners with TransUnion on addressable advertising.
December 17, 2024
Explore emerging trends that will reshape TV ad tech and redefine roles across the marketplace.
October 22, 2024
Jason and Mike discuss how Blockgraph is helping both large and small advertisers navigate the fragmented video landscape.
October 10, 2024
First-of-its-kind solution allows advertisers of all sizes to sign up and bring their own first-party data directly to participating TV distributors, streaming publishers, and ad tech platforms to reach target audiences and measure ROI