December 17, 2024
Explore emerging trends that will reshape TV ad tech and redefine roles across the marketplace.
May 31, 2024
Manningham spoke with The Current about the upfronts evolution, the importance of measurement and attribution, and more.
May 13, 2024
Inside the Upfronts’ measurement and attribution transformation
March 11, 2024
Why Comcast’s new Signal Authentication Service is a game changer for TV
December 13, 2023
Madhive is partnering with TV identity resolution company Blockgraph for a more direct connection to media supply.
October 4, 2023
Watch this free webinar on demand to hear Blockgraph's Jason Manningham and VAB's Sean Cunningham demystify, define, then explore data clean rooms and clean tech
October 22, 2024
Jason and Mike discuss how Blockgraph is helping both large and small advertisers navigate the fragmented video landscape.
October 10, 2024
First-of-its-kind solution allows advertisers of all sizes to sign up and bring their own first-party data directly to participating TV distributors, streaming publishers, and ad tech platforms to reach target audiences and measure ROI
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