May 7, 2021
Integration aims to allow advertisers to target audiences across linear, connected, and addressable TV advertising in a privacy-conscious way
April 7, 2021
Founding members to help advertisers, programmers, and distributors unlock potential of data-driven TV marketplace
March 4, 2021
Blockgraph will leverage TransUnion’s growing portfolio of identity and data-driven audience solutions.
September 17, 2020
This partnership will transform the way the industry thinks about using data to best support the cross-platform advertising ecosystem.
July 27, 2020
An industry veteran, Aleck rings more than two decades of experience in digital and advanced TV advertising.
May 29, 2020
New joint venture focuses on helping marketers use audience insights for advanced TV and premium video advertising.
October 10, 2024
First-of-its-kind solution allows advertisers of all sizes to sign up and bring their own first-party data directly to participating TV distributors, streaming publishers, and ad tech platforms to reach target audiences and measure ROI
July 10, 2024
Collaboration is intended to address measurement challenges in a cookieless world and drive improved patient outcomes
May 15, 2024
Combined technologies enhance the value of linear TV advertising and propel industry toward a privacy-first data-powered future